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| Niche Marketing |
| Written by Liz Thompson |
| Monday, 31 August 2009 13:55 |
|
Gary Ryan Blair is the president of The GoalsGuy in Tampa, Florida, and in fact, hes often called the Goals Guy because his is one of the worlds leading strategic planning and goal-setting trainers. Gary also has a training program called Got Goals?
Gary Ryan Blair is the president of The GoalsGuy in Tampa, Florida, and in fact, hes often called the Goals Guy because his is one of the worlds leading strategic planning and goal-setting trainers. Gary also has a training program called Got Goals? Gary is the bestselling author of eight books, including Everything Counts, What Are Your Goals?, Goal Setting Forms, Goal Setting 101, and Goal Setting for Results. He believes life wont go according to plan if you dont start with a plan. Gary Ryan Blair has shared his goal-planning expertise with sports teams and companies including the New York Giants, the New York Yankees, Apple, FedEx, GE, DreamWorks, and Disney. His training programs and services are now being used by over 80,000 organizations and five million employees around the world. Believing he would someday be a football giant, Gary decided to attend school at Syracuse University. A lineman from Boston Colleges football team changed Garys mind about football, though, when he injured both of Garys knees. Garys football dream ended in the early part of the 1980s when AT&T had broken up. He wrote a school assignment about the need for a long-distance telephone service for college students. The paper got him an A in the class and a job in the real world doing odds and ends in conjunction with a marketing department. When Gary Ryan Blair was only 21 years old, the business hed dreamed about finally came to be. He called the first long-distance telephone service for college students Collegiate Telephony Services. Six years later, Gary was able to sell the company to MCI for a pretty penny. He took an extended European vacation to celebrate. Garys not the type to sit around and do nothing all day, so the vacation life soon grew boring. He set his sights on a dealer, bought it, and started marketing his own way. He knew right away that niche marketing would be more effective than geographical marketing. During this time, Gary also got his certification in the Dale Carnegie course. He started asking himself and others what his strengths were. The answers were strategy and goal planning. No one else owned that market, so he came up with the memorable name The Goals Guy, and the rest is history! About the Author: Are you interested in being taught by the master in goal-setting and strategic planning? Let Gary Ryan Blair coach you how to set a plan for your life. Visit this link now to listen to the Gary Ryan Blair interview. |